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SELECTED WORK / ENTERTAINMENT

The Travelling Hands

A website and brand that reflect
the calibre of their events.

A refreshed website, new brand guidelines and a consistent set of sales and marketing materials for a band working in the luxury events market.

Visit the live website
Client
The Travelling Hands
Sector
Luxury live entertainment
Scope
Website, branding & sales materials
The Travelling Hands homepage: the band in burgundy dinner jackets, with a prominent video and luxury roaming band headline

The refreshed homepage. Actual website capture.

THE BRIEF

The business had moved on.
The website needed to catch up.

The Travelling Hands needed their presentation to match the market they were already working in.

Their existing website no longer reflected the direction of the business. When pitching for prestigious events, the band needed a website and supporting materials that communicated the quality of their performances and their place in the luxury market.

The brief went beyond a redesign. The website, pitch decks, presentations, client guides and social content all needed to feel part of the same brand.

The band's clients and venues include

  • Tatler
  • The Savoy
  • Rosewood Hotels
  • Harper's Bazaar
  • Condé Nast

THE WEBSITE

Show the experience.
Make the options clear.

Performance imagery and video put the band at the centre of the website. Separate pages for weddings, parties and corporate events give each audience information that relates to their occasion.

The corporate events page, with the band performing in a grand gallery and service benefits beneath

For event planners and companies

A dedicated page presents the corporate experience, with performance options, relevant feedback and a route to the brochure.

The wedding experience page, showing the band performing among wedding guests outside a venue

For couples planning their celebration

The wedding page helps couples picture the band at their event, understand the packages and find answers to practical questions.

BEYOND THE WEBSITE

One recognisable brand.
Across every conversation.

The work needed to carry through from a first impression online to a proposal in a client's inbox.

I put together new brand guidelines and reusable templates to give the team a consistent foundation for its communications. This extended to pitch decks, presentations, social media content and other supporting materials.

The aim was to make the band feel like the same business wherever a prospective client encountered them, while giving the team a practical set of materials to work with.

Brand guidelines
A shared reference for presenting the business consistently.
Pitch decks & presentations
Branded materials to support proposals and conversations with clients.
Social media templates
Reusable layouts for content that belongs to the same visual identity.
Online client guides
Branded information to support clients and companies as they plan.

SUPPORTING THE SALES PROCESS

A clear next step
for interested clients.

Focused pages give prospects more detail before they enquire.

The project also included sales funnel pages and online guides. The corporate brochure page is one example: it introduces the offer, explains the experience, presents relevant feedback and invites visitors to request the brochure.

It gives the band a destination to share with a specific audience, alongside the main website.

View the corporate brochure page
The public corporate brochure landing page, with matching band imagery and a clear brochure download call to action
A public sales funnel page, captured from the live site.

MORE OF THE WEBSITE

The pages. The details.

The band’s story - Performance imagery introduces the people and story behind the band.

The band’s story

Performance imagery introduces the people and story behind the band.

Choosing an experience - A detail from further down the parties page shows how the packages are presented.

Choosing an experience

A detail from further down the parties page shows how the packages are presented.

Private celebrations - A dedicated page brings together imagery, packages and practical information for party clients.

Private celebrations

A dedicated page brings together imagery, packages and practical information for party clients.

THE FINISHED WORK

A consistent presentation.
From first visit to proposal.

The project brought the website, brand guidelines and supporting materials into line with the band's position in the luxury events market. The team has a consistent set of materials to use when presenting the business, sharing information and pitching for work.

Explore The Travelling Hands website

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H.G. Matthews

A clearer website and brand reference for a specialist British brickmaker.

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IS YOUR WEBSITE KEEPING UP?

Does your website reflect
the business you've built?

Tell me what has changed and what your website needs to communicate. We can work out the right approach for your business.

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